{"site_name":"DNAfrika","pages":[{"id":"","title":"DNA ancestry testing · South Africa","headline":"Your story starts * long before * you were born.","intro":"Discover the full depth of your ancestry — from the continent your line began on, to the specific migration paths that shaped who you are today.","highlights":[],"primaryAction":"Get your kit — R3,840","secondaryAction":"See what's in the report","helper":["Africa's most comprehensive","Analyses millions of DNA variants"]},{"id":"why","title":"Why it matters","headline":"Some questions only your DNA can answer","intro":"South Africa holds one of the most complex ancestry stories on earth. Centuries of migration, colonial history, and cultural mixing mean many South Africans carry lineages they have never had words for — until now.","list":[{"title":"Reclaim your roots","text":"For many South Africans, the full story of where their family came from was never passed down. Your DNA carries that history, unbroken, across thousands of generations."},{"title":"Understand your mix","text":"Whether your ancestry is Nguni, Cape Malay, Khoisan, South Asian, European, or a layering of all of these — DNAfrika maps the full picture with scientific precision."},{"title":"A story to pass on","text":"Your report is a piece of family history — the kind that can be shared with children, grandchildren, and generations still to come."}],"actions":{"primary":"","secondary":""}},{"id":"what","title":"What you'll discover","headline":"Three layers of your * ancestry revealed","intro":"","layers":[{"title":"Continental ancestry percentages","text":"See how your DNA maps across the major world populations — African, Asian, and Eurasian — and the gradients between them. Calculated from millions of genetic variants."},{"title":"Maternal lineage (mtDNA haplogroup)","text":"Trace your direct mother's line back through tens of thousands of years. Your maternal haplogroup places you on the ancient map of human migration. Available to everyone."},{"title":"Paternal lineage (Y-chromosome haplogroup)","text":"For males, trace your direct father's line through the Y chromosome — revealing your paternal clan and the geographic origin of that lineage."}],"visual":"svg"},{"id":"how","title":"How it works","headline":"From your door to your origins in four steps","intro":"","steps":[{"title":"Order online","text":"Place your order. Your kit ships directly to your door anywhere in South Africa."},{"title":"Kit arrives","text":"Receive your collection kit with everything you need — a simple cheek swab, no needles."},{"title":"Send it back","text":"Swab, seal, and return your sample to the lab using the prepaid packaging included."},{"title":"Receive your report","text":"Within 6 - 8 weeks, access your full ancestry report online — yours to keep and share forever."}],"actions":{"primary":"","secondary":""}},{"id":"science","title":"The science","headline":"Written in your genes * for 200,000 years","intro":"","description":["Modern humans originated in Africa between 200,000 and 300,000 years ago. It was only around 60,000–70,000 years ago that a small East African population began migrating outward — giving rise to every non-African population on earth.","As populations settled and separated across continents, their DNA accumulated distinct patterns of variation. Today, these patterns act as a genetic signature — one that can be read to determine where your ancestors came from and which migration paths they followed.","By analysing millions of variants in your DNA simultaneously, DNAfrika achieves exceptional resolution in identifying your ancestry — mapping you to the three major ancestral population groups and the gradients between them."],"visual":"svg","actions":{"primary":"","secondary":""}},{"id":"buy","title":"Get your kit","headline":"Discover where you come from","intro":"Home delivery, prepaid return shipping, and your full digital ancestry report — all included.","highlights":[],"actions":{"primary":"","secondary":""},"checkout":{"product":"Ancestry DNA","currency":"ZAR","price":"3840","shipping":"* Includes R250.00 shipping","details":"Your complete ancestry report delivered to your door.","action":"proceed to checkout","features":["Continental percentages","Maternal lineage","Paternal lineage for males"]},"helper":["One test per customer. Results within 6 - 8 weeks of sample receipt."]},{"id":"testimonials","title":"Real stories","headline":"What people discovered","intro":"Hear from customers who uncovered new insights into their heritage and family history.","testimonials":[{"text":"I always knew I was Coloured but nobody could tell me exactly what that meant for my family. Finding out I'm 34% Khoisan and 22% South Asian — those are real answers I've waited my whole life for.","customer":"Nadia J.","location":"Cape Town"},{"text":"My grandfather always said we had 'mixed blood' but never knew the full story. The paternal haplogroup result traced our father's line back to the Bantu expansion. I cried reading it.","customer":"Thabo M.","location":"Johannesburg"},{"text":"As a white South African I expected a mostly European result. 18% Sub-Saharan African was a complete surprise — and honestly, a beautiful one. More connected to this land than I knew.","customer":"Pieter V.","location":"Pretoria"}],"actions":{"primary":"","secondary":""}},{"id":"faq","title":"FAQ","headline":"Common questions","intro":"Answers on ancestry DNA testing, results, and services.","questions":[{"title":"How long does it take to get my results?","text":"From the day we receive your sample at the lab, results are typically ready within 6 - 8 weeks. You'll receive an email when your report is available to access online."},{"title":"Is my DNA data kept private?","text":"Yes. Your data is processed in accordance with South African privacy law (POPIA) and DNAlysis's strict data governance policies. Your genetic information is never sold to third parties and is used solely to generate your ancestry report."},{"title":"What's included in the kit?","text":"Your kit contains two cheek swabs (both are used for accuracy), a sample tube with stabilising solution, a prepaid return envelope, and step-by-step instructions. No needles, no clinic visit required."},{"title":"Can women get the paternal lineage result?","text":"Paternal lineage is only available for biological males, as females do not carry a Y chromosome. Female customers receive their full continental ancestry percentages and maternal lineage (mtDNA haplogroup) — both equally rich in information."},{"title":"What if I am already mixed race — will the test still work?","text":"Absolutely — in fact it's most revealing for people with complex mixed ancestry. The test analyses millions of variants simultaneously to detect even small ancestral contributions with high accuracy. Many South Africans with mixed heritage find it especially meaningful."},{"title":"Do you ship outside South Africa?","text":"Currently DNAfrika ships within South Africa only. If you're in the diaspora and interested in ordering, please contact us and we'll do our best to assist."}],"actions":{"primary":"","secondary":""}},{"id":"about","title":"About Us","headline":"Your story stretches back further than memory.","intro":"","overview":["At DNAFrika, we focus exclusively on Ancestry DNA testing. By specialising in a single service, we are able to provide a simple, clear, and dedicated experience for people who want to explore their roots.","Our ancestry tests are processed through a reputable South African laboratory, DNALYSIS Biotechnology, ensuring professional analysis and locally supported expertise.","Whether you're curious about your African origins, your family's migration story, or simply want to know more about where you come from, DNAfrika is here to help you begin that journey of discovery."],"visual":"svg"},{"id":"contact","title":"Contact Us","headline":"Get in touch with us.","intro":"For enquiries, support, or assistance, please use the contact details below.","list":[{"slug":"support","title":"Support","text":"Need assistance with an existing order, account, or DNA test results?","action":"Contact Support"},{"slug":"sales","title":"Sales","text":"Learn more about our ancestry DNA testing process, pricing, and services.","action":"Enquire DNA Testing"},{"slug":"general","title":"General","text":"For partnerships, feedback, or enquiries not related to sales or support.","action":"Get in touch"}]}],"legal":{"privacy":{"title":"Privacy Policy","content":"<p>Last updated: January 2025</p><h3>Who we are</h3><p>DNAfrika is a South African ancestry testing service operated in partnership with DNAlysis Biotechnology. We are committed to protecting your personal information in accordance with the Protection of Personal Information Act (POPIA).</p><h3>What information we collect</h3><p>When you place an order we collect your name, email address, delivery address, and payment information. When you return your DNA sample, we collect and process your genetic data solely for the purpose of generating your ancestry report.</p><h3>How we use your information</h3><p>We use your personal information to process your order, deliver your kit, generate your ancestry report, and communicate with you about your results. We do not use your genetic data for any other purpose.</p><h3>Who we share your information with</h3><p>Your sample is processed by DNAlysis Biotechnology, our laboratory partner. We do not sell, rent, or share your personal or genetic information with any third party for marketing, research, or commercial purposes.</p><h3>How we store your information</h3><p>Your data is stored securely on servers located in South Africa. We retain your ancestry report data for as long as you wish to access it. You may request deletion of your data at any time.</p><h3>Your rights</h3><p>Under POPIA you have the right to access the personal information we hold about you, request corrections, and request deletion. To exercise any of these rights, contact us at privacy@dnafrika.co.za.</p><h3>Cookies</h3><p>Our website uses basic cookies to ensure the site functions correctly. We do not use tracking or advertising cookies.</p><h3>Changes to this policy</h3><p>We may update this policy from time to time. Any changes will be posted on this page with an updated date.</p><h3>Contact</h3><p>For any privacy-related queries: privacy@dnafrika.co.za</p>"},"returns":{"title":"Returns Policy","content":"<p>Last updated: January 2025</p><h3>Unopened kits</h3><p>If you change your mind before opening your kit, you may return it within 14 days of delivery for a full refund. The kit must be in its original, sealed packaging. Return shipping costs are for the customer's account</p><h3>Opened kits</h3><p>Once a kit has been opened, it cannot be returned or refunded. This is due to the nature of the product — an opened collection kit cannot be resold or reused.</p><h3>Damaged or incorrect kits</h3><p>If your kit arrives damaged or you receive the wrong item, contact us within 7 days of delivery at hello@dnafrika.co.za with a photo of the issue. We will send a replacement at no charge.</p><h3>Results</h3><p>Because ancestry reports are generated from your unique genetic data, we are unable to offer refunds once your sample has been received and processed by the laboratory. If you have a concern about your results, please contact us and we will do our best to assist.</p><h3>How to start a return</h3><p>Email hello@dnafrika.co.za with your order number and reason for return. We will respond within 2 business days with return instructions</p><h3>Refunds</h3><p>Approved refunds are processed within 5 - 7 business days and returned to your original payment method</p>"},"shipping":{"title":"Shipping Policy","content":"<p>Last updated: January 2025</p><h3>Where we ship</h3><p>DNAfrika currently ships within South Africa only. We deliver to all provinces including major cities and most rural areas serviced by our courier partner.</p><h3>Shipping costs</h3><p>A flat shipping fee of R250 applies to all orders. This covers both delivery of your kit to you and the prepaid return envelope for sending your sample back to the laboratory.</p><h3>Delivery times</h3><p>Orders are processed within 1 - 2 business days. Delivery to major urban areas typically takes 2 - 4 business days. Delivery to outlying or rural areas may take up to 7 business days.</p><h3>Tracking</h3><p>Once your order has been dispatched, you will receive a tracking number by email so you can follow your kit's progress.</p><h3>Returning your sample</h3><p>Your kit includes a prepaid return envelope addressed to the DNAlysis laboratory. Simply place your sealed sample tube inside, seal the envelope, and hand it to any PostNet counter or courier drop-off point. No additional postage is required.</p><h3>Delays</h3><p>We are not responsible for delays caused by the courier once your order has been dispatched. If your kit has not arrived within 10 business days, please contact us at hello@dnafrika.co.za.</p><h3>Lost kits</h3><p>If your kit is confirmed lost in transit, we will send a replacement at no charge.</p>"},"terms":{"title":"Terms of Service","content":"<p>Last updated: January 2025</p><p>By placing an order with DNAfrika you agree to the following terms.</p><h3>The service</h3> <p>DNAfrika provides a DNA ancestry testing service. We supply a collection kit, arrange laboratory analysis of your sample through DNAlysis Biotechnology, and deliver a digital ancestry report to you.</p><h3>Eligibility</h3><p>You must be 18 years or older to purchase a DNAfrika kit. By placing an order you confirm that you are of legal age.</p><h3>One test per person</h3><p>Each kit is intended for use by one individual. Results are specific to the person whose sample is collected. Submitting another person's sample without their knowledge or consent is not permitted.</p><h3>Accuracy</h3><p>Ancestry results are based on current scientific methods and reference populations. As the science evolves, interpretations may be refined. DNAfrika and DNAlysis make no guarantee that results will match expectations or family records.</p><h3>Emotional impact</h3><p>Ancestry results can sometimes surface unexpected information. By purchasing a kit you acknowledge that you understand this possibility and accept responsibility for how you choose to act on your results.</p><h3>Intellectual property</h3><p>Your ancestry report is for your personal use. You may share it freely but may not reproduce or commercialise it without our written consent.</p><h3>Limitation of liability</h3><p>DNAfrika is not liable for any indirect, incidental, or consequential loss arising from the use of our service or the information contained in your ancestry report.</p><h3>Governing law</h3><p>These terms are governed by the laws of the Republic of South Africa. Any disputes shall be subject to the jurisdiction of the South African courts.</p><h3>Changes to these terms</h3><p>We reserve the right to update these terms at any time. Continued use of our service following any changes constitutes acceptance of the updated terms.</p><h3>Contact</h3><p>For any questions about these terms: hello@dnafrika.co.za</p>"}},"checkout":{"lines":[{"title":"Ancestry DNA Kit","info":"Continental percentages · Maternal lineage Paternal lineage (males)","amount":"3840"},{"title":"Shipping — anywhere in SA","amount":"250"},{"title":"Total","amount":null}]}}